WHAT IS A DIGITAL WARDROBE & WHY YOU NEED ONE

what is a digital wardrobe, wardrobe app, closet app

Introduction

We live in a modern world where everything is digitized, and our wardrobe should be no exception. Digital wardrobes are a visual platform that can help you elevate your style game in multiple ways. Not only do these handy visual tools help you manage every piece of clothing you own on one platform, but it also serves as a tool for style inspiration, creating outfit lookbooks, and create strategic shopping and implementation. Imagine Cher’s digital wardrobe in Clueless circa 1995, but a bit more advanced for the modern day woman.

Wardrobe Organization and Inventory

Your digital wardrobe will be a one stop shop for tracking and managing every single piece of clothing that you own. You will be able to see what’s in your closet with just a quick glance at your phone or computer. Most digital wardrobe apps have filters that you can use to narrow down pieces by style, occasion, season, color, etc.

Smart Shopping

As you index the clothes in your wardrobe you will become familiar with the gaps in your closet. This will help you become more intentional as you shop or buy new pieces. Not only will your digital wardrobe help you identify the pieces your wardrobe is missing, but it will also highlight the pieces that you already own multiple variations of and give you ideas on how to style a new piece to ensure versatility before you add it to your wardrobe.

Style Inspiration

Digital wardrobes usually come with style inspiration built right in to the app. If you ever find yourself in a style rut or unsure of how to style the clothes you have you can turn to the style inspiration section of the app for fresh ideas. Whether you need a new look for a special occasion or you just bought a new top and need to learn how to wear it, this section will guide you to becoming a fashion expert.

Creating Outfit Lookbooks

Never struggle with piecing together an outfit again. Creating lookbooks within your digital wardrobe app will help you plan ahead of time and know exactly what to wear for every occasion. This takes the guesswork out of getting ready each day, and provides you with a signature outfit formula that you can easily recreate time and time again.

Develop Your Personal Style

In addition to all of the other handy features digital wardrobes have to offer, they can also help you hone in on your personal style. Some digital wardrobe software and apps can provide style data which shows you which colors you wear most, the types of styles and fits you prefer, and even which pieces you wear the most of. This information will help you decipher your style and color preferences that you may have not been aware of before. This will also help you as your personal style starts to evolve.

Popular Digital Wardrobe Apps

Stylebook - Outfit inspiration library, store measurements and sizing information

Smart Closet - Personal style data, customizable organization, built in shopping

Whering - Personalized outfit ideas, built in shopping, UK-based

Cladwell - Personalized outfit ideas, AI-powered style advice

Closet+ - Works on any platform, customizable with, currently under construction but waitlist is available

IndyX - Built in resell platform, free outfit inspiration or personalized outfit suggestions from stylist for a fee

*My personal favorite is the Stylebook app for it’s sleekness and ease of use. It offers a clean aesthetic and effortless usability to plan your outfits, view style data, and keep your wardrobe organized.

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